Comparing Virtual Tours and Open Houses
Traditional open houses can be a hassle for buyers and agents. If they’re crowded, it’s hard for the agent and buyers to connect. That leads to time-consuming follow-up. If they’re poorly attended, the open house is a waste of your time and budget.
Luckily, you don’t need to rely solely on traditional open houses to be successful and complete a sale. By combining virtual tours with the basic components of an open house, you can give buyers the flexibility they need with the immersive experience of visiting a home in person.
Immersive digital / VR tour of the house with detailed information overlaid on important features
Can ask questions on the spot
Leave with exact measurements of any room or space
View the property tour anytime from any device anywhere
“Matterport is helping us draw in interested qualified buyers before they even visit the house. We have been able to increase the efficiency of our agents by not having as many live showings, and focusing their time on the more serious buyers.”
- David Caveness, President & CEO of Carpenter Realtors
Now more than ever real estate agents need to understand and invest intelligently in new technology. As an agent, knowing your audience and how you reach them is essential to being successful. Here’s one key statistic — according to Zillow, more than 50% of all home buyers are under the age of 30. This millennial audience is online, tech-savvy and has more buying power and access to research and information more than ever before. A lot of the most powerful technologies out there are easy to learn and user-friendly -- resulting in quick adoption, new industry standards, and updated consumer taste. In no industry is this more relevant than in real estate.